PASSION

A collection of thoughts, ideas and things that inspire the way we live, work, play and imagine.

Why Innovation Is Crucial to Successful Product Design

For designers, innovation seems to lie somewhere in a mythical land of creative diligence and artistic musings. It is as indefinable as it is imperative to producing quality work for clients, time and time again. Yet what is the true innovator's manifesto? What does innovation in product design really mean, and how can designers break it down to deliver better end products to their targeted consumers? We set out to answer these questions with real, concrete — and maybe even some innovative — answers.

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Fabulous Five : Inspirational San Francisco Businesses

We often meet wonderful people who inspire us, innovative brands that are truly making a difference and fascinating ideas that energize us as people and designers. We want to remember and celebrate these trailblazers for their vision, their courage and for making the world a better place.

This is the first installment of our Fabulous Five series.

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The Surfer and The Storyteller

How do we find meaning as designers, to make our world last a little bit longer and our lives a little better? Our founders were featured in this article published back in 2008. Ten years later, are designers getting any closer to finding a better way to be more environmentally conscious in the way we design? 

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